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New Year’s Resolutions for Your Business

In Marketing Strategy by Demelza Cristall

A quick straw poll at DRIVE towers reveals a myriad of New Year’s resolutions; lose weight, drink less, exercise more, read more books, buy less ‘stuff’.   As with every year, we all start with the best of intentions, but come Easter, how many resolutions will have stuck? In business, as well as our personal lives, making a list of resolutions …

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DRIVE’s Advent 2018

In News by Demelza Cristall

This December, with some tenacious nagging from the younger members of staff, we filmed a DRIVE Christmas countdown on social media! Don’t worry if you didn’t catch it all as we’ve put together a version complete with all 25 questions and bloopers to spare!

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Why Your Business Really Needs Paid Social Media Advertising

In Social Media by Demelza Cristall

If you were to post on a Facebook business page with 1,000 followers, you might notice that only 30 of them will actually view the content. Unfortunately, this is how Facebook’s algorithm has worked for some years, gone are the days when you could post and expect to reach the majority of your followers. Twitter and Instagram (frustratingly) followed suit, …

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How to Plan a Successful Event?

In News by Bethany Bines

Events come in all shapes and sizes, from children’s parties, to weddings, to breakfast meetings and even conferences. Every event, large or small, needs careful planning to ensure successful, and most importantly of all, stress-free execution. We appreciate that when tasked with planning an event, the hardest part for our clients is often just knowing where to start. Here are …

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Top 10 Instagram Accounts to Follow in 2018

In News by Demelza Cristall

Bored of looking through your friend’s blurry food pictures and awkward family photos uploaded by your mum? Don’t worry, we’ve got you covered with a list of our top 10 Instagram accounts.   Food If you follow MakeItDRIVE on social media you’ll be familiar with our foodie uploads, that’s because we can’t get through the day without three bars of …

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Social Media for Small Businesses: Why is it important?

In News by Demelza Cristall

If you’re thinking about starting your own business or you’ve already dipped your toes into the world of self-employment, with everything else needed to get started, social media is probably the last thing on your mind. It shouldn’t be. When used correctly, social media is an extremely powerful source of revenue for many small businesses. Helping them improve brand awareness, …

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Top 5 Things to do in Folkestone this Summer

In News by Demelza Cristall

The regeneration of the harbour, the abundance of creative shops and delicious cafes, and its scenic coastal walks make Folkestone, one of the best places to be this summer. We’re proud to be located right at the heart of it all and we want you to make the most of our up-and-coming town this season!   Folkestone Harbour Arm Perhaps …

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Marketing Strategy for Small Businesses

In Marketing Strategy, News by Bethany Bines

Creating a marketing strategy for a small business from scratch might seem like a daunting task. Fear not! There is a way you can kick-start your marketing with a simple strategy aimed to increase your brand awareness and build momentum. At DRIVE, we’re massive fans of lists, so here are our top 5 tips for launching a marketing strategy for …

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International Women’s Day 2018

In News by Bethany Bines

Write a blog for International Women’s Day, my team asked of me. International Women’s Day. A day of “gender parity”, a day to ‘#PressforProgress’ and, I read, a day to make the call to ‘motivate and unite friends, colleagues and whole communities to think, act and be gender inclusive.’ What in practice does this push, this call for parity, mean …

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“Content is King” (Queen)

In News by Bethany Bines

“Content is king”. A famous quote by Bill Gates in 1996, which I’m sure you’ve heard before. Funnily enough he predicted the boom of HUGE online activity in the 90s – way before all the major companies like Google or Facebook even existed. We would like to make a little change because here at DRIVE, we’re big on equality and …